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agosto 29, 2016 - Smart

smart times 2016: Longest smart parade drives through Hamburg with more than 1,600 vehicles

Comunicato Stampa disponibile solo in lingua originale. 

Roadster, coupé or cabriolet? Petrol engine, diesel engine or electric drive? Two- or four-seater? Special or standard model? The variety of #smart vehicles is endless - as impressively demonstrated by the 3.167 smart enthusiasts from around the world who attended the 16th #smarttimes, the first to be held in Germany. The worldwide #smart fan community gathered in Hamburg to celebrate the cult brand between 26 and 27 August 2016 and transformed the city's wholesale market into a festival of the urban lifestyle – with music, street food, a #smart flea market and a test track and a visit of the two beach volleyball “golden girls” Laura Ludwig and Kira Walkenhorst. The highlight was the traditional closing parade, in which 1,635 #smart vehicles were driving through the streets of Hamburg one after another. That is not just a lot: that is the new #smarttimes record which beat to current high of 1,427 vehicles two years ago at the #smarttimes in Cascais, Portugal. Next year, the Spanish city of Salou has the chance to set new records as this is the place where the #smarttimes 2017 will open its gates for the #smart community.

Since 2001 this unique gathering has drawn #smart enthusiasts from around the world to a different European city every year. Over the course of a weekend fans are able to share their enthusiasm for the perfect #citycar and the spirit of the brand, chat to designers, tuners and experts, explore the city together, take part in excursions and listen to various live music acts.

This year's #smarttimes in Hamburg wowed fans with test drives of the latest #smart models, details of new services such as "smart ready to drop", outings to the beach at Sankt Peter-Ording, an exciting test track, evening parties and live appearances by local and international artists. A special appearance and surprise was made Friday evening when the German beach volleyball duo Laura Ludwig and Kira Walkenhorst drove on stage with a golden #smart fortwo cabrio. Subsequently, the fans were able to get autographs of the two “golden girls”. 

Throughout the #event, participants and interested locals flocked to the area around Hamburg's wholesale market, which became a showcase for automotive passion and creativity. From a “popemobile” #smart to one in shocking pink or wood look to a fiery motor racing or a versatile off-road #smart: 2,053 vehicles on site impressively demonstrated the endless possibilities when it comes to individualising the cult car.

The highlight, as every year, was the #smart parade on the Saturday. A parade of 1,635 #smart vehicles made its way through the city, cheered on by locals. At the closing #event on Saturday evening, especially the #smart fans from Spain had another reason to celebrate: next year the worldwide fan community will be heading there to the city of Salou for another weekend of celebrations in honour of the little city runabout.

smart times 2016 - facts and figures

26 and 27 August 2016 in Hamburg, Germany
3,167 participants from around the world
1,635 #smart vehicles in the parade

smart times 2015 - facts and figures

28 and 29 August 2015 in Budapest, Hungary
2,476 participants from around the world
1,207 #smart vehicles in the parade

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