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luglio 30, 2016 - Reebok

'It's a Nice Day for a WOD Wedding;' Reebok Makes CrossFit Couple's Dream Come True

Comunicato Stampa disponibile solo in lingua originale. 

Kettlebells AND wedding bells rang at the 2016 #reebok #crossfit Games As Couple Marries Inside Arena

Carson, California – July 23, 2016: The 2016 #reebok #crossfit Games hosted a beautiful, albeit unconventional, wedding ceremony as passionate CrossFitters Oliver Drewes and Christina Moore tied the knot on the #competition floor at the StubHub Arena in Carson, California in front of a crowd of fellow CrossFitters.

In a true testament to passionate relationships and community bonds that exist within the #crossfit community, Drewes and Moore first met at #crossfit Crow Hill where their love blossomed. After applying to the #reebok WOD Wedding social media contest by sharing their CrossFit-inspired love story, the couple soon found themselves on a plane to the 2016 #reebok #crossfit Games where they married in front of a packed stadium at the event finals.

The special ceremony can be viewed here: https://youtu.be/2-ob9aYTLaE 

The gleaming bride, Christina Moore, said: “Today was a phenomenal experience and exactly how I pictured my wedding! Our #crossfit Box is a community like nothing I’ve ever experienced and the relationships and support are what brought Oliver and myself back each day and then together for life! I am so appreciative that #reebok was able to afford us this amazing and memorable opportunity”.

As part of its Be More Human brand campaign, #reebok believes that we’re better together, which Christina and Oliver’s marriage exemplifies. Their romance mirrors many other lifelong bonds formed in #crossfit boxes worldwide and championed by #reebok as it honors not only the physical, but the mental and social benefits that come with tough #fitness activities like #crossfit.

“One of the most amazing things about #crossfit is its power to transform your whole life and make you a better person, and in Christina and Oliver’s cases, a better partner. The #reebok WOD Wedding celebrates the communities forged in #crossfit boxes globally which we’re proud to support as partners to the #crossfit community,” said Yan Martin, Vice President of Brand and Creative Direction at #reebok.

The #reebok WOD wedding wasn’t the only action in Carson this weekend as Katrin Davidsdottir and Matt Fraser were named 2016 Fittest Man and Woman on Earth™ after a dramatic week of pulsating #competition. For Davidsdottir, the win represented back-to-back titles as Fittest Woman on Earth after her victory in 2015. For Fraser, this is his first #reebok #crossfit Games title.

Some of the fittest, toughest athletes in the world battled it out for five days, taking on a series of demanding and unique WODs in the latest #reebok apparel and footwear, including the Reebok Nano 6.0.

To view the full leaderboards and for more information on the 2016 #reebok #crossfit Games visit: http://games.crossfit.com.