logo offbeat
offbeat
luglio 02, 2016 - Nike

More than meets the eye: The nike sb Stefan Janoski hyperfeel

The #nike SB #stefanjanoski Hyperfeel features fresh innovation packaged in a signature skate silhouette.

In #skateboarding, boardfeel is essential. The feet drive everything — direction, speed, flick — and the better the connection to the board, the easier it is to control it and, ultimately, land tricks.

For that reason, the #nike SB design team obsesses the relationship between the foot and the board. This focus has inspired the team’s new Hyperfeel concept, which aims to get skaters closer to their boards. Debuting in the Nike SB Koston 3 Hyperfeel and extended through the Nike SB Bruin Hyperfeel, the proposition now arrives in the classic Janoski model.

The #nike SB #stefanjanoski Hyperfeel retains the silhouette’s clean, simple lines but adds improved boardfeel through the introduction of a gusseted tongue, new insole and refined outsole. This fresh innovation improves on three key pillars of skate performance: ride, fit and flick.