October 9, 2017 - SEATTLE – #starbucks (NASDAQ: SBUX) today announced the release of #upstanders Season 2, an original series featuring 11 stories of courage and humanity happening in communities across #america every day.
Each story in the series was written and produced by #howardschultz, #starbucks executive chairman, and #rajivchandrasekaran, #starbucks executive producer and a former senior editor of The Washington Post. The series is now available online at www.Starbucks.com/Upstanders, Amazon Prime Video through #amazon Video Direct and #audible. An exclusive full-length documentary of the series is available to millions of #amazon Prime members, and an exclusive audiobook narrated by #michaelbjordan is free to listen to on #audible at www.audible.com/Upstanders. #upstanders is also on Watch, a new platform for episodic shows on #facebook, with new episodes every Mondays and Thursdays.
“The heroics of this season’s #upstanders remind us that there are countless untold stories of courage and extraordinary acts happening across communities in #america today,” said Schultz. “In every community, there are stories of compassion and respect and of #people who have a willingness to fight for what they believe in, and to unite despite our differences. As a company, we believe we have a role and responsibility to share these kinds of stories and help inspire the kind of action that helps create opportunities for all.”
“In #upstanders, we reveal a different side of #america than we often see on television or in our social-media feeds,” said Chandrasekaran. “These are compelling, original stories of empathy and civility, of friendship and love, of selflessness and sacrifice. These stories are set in small towns and big cities, from coast to coast, and they introduce us to #people who are fearlessly challenging the status quo and making our communities better.”
Meet the #upstanders in Season 2:
Additionally, in honor of #upstanders Season 2, the #starbucks Foundation is launching the “Upstanders Challenge” to celebrate charities that are making a difference in their communities. The Foundation will award twenty-five (25) $25,000 grants to eligible 501(c)(3) nonprofit organizations in the U.S. The contest begins at 6:00 PM PT on October 9, 2017 and runs through 11:59 PM PT October 31, 2017. The winners will be announced by November 30, 2017
Anyone can participate in the #upstanders Challenge by:
A panel of judges will select 25 winning charities to receive a $25,000 grant out of the top 40 eligible “buzz” generating charities. To participate, and for full details the rules and terms of the challenge, visit http://indi.com/starbucks/upstanders.(1)
In addition, #arizona State University (ASU) has partnered with #starbucks to develop supplemental resources for Season 2 of #upstanders. ASU’s Discussion Guide poses thought-provoking questions for educators and citizen change-makers to facilitate engagement with the series. ASU also developed suggested lesson plan activities for teachers to implement in their classrooms targeting students in grades 5-12. These activities aid students considering the issues and actions presented in select Upstander videos, and they prompt students to think critically about how they can improve issues in their own community.
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